staff holiday clubs

Example

A leading retail company wants to add travel discounts to its existing employee benefits package. The company wants to work with a leading brand name in travel that employees will recognise and trust. It is also looking for excellent customer service levels and a highly competitive discount structure.

Central to the scheme's success is the retailer's programme of regular communications to maintain interest in the Club. Effective marketing materials are provided that the retailer uses to promote the scheme through newsletters, intranet links to the Club website, payslip messaging and roadshows.