When you want a prize or high-value incentive with the broadest appeal, travel gift vouchers deliver for you. They are ideal as a one-off consumer prize or linked to an ongoing campaign where trade customers collect them to get maximum buy-in.

A consumer campaign with vouchers as prizes is easy to communicate, simple for the winner to redeem and has minimal administration for you. It can be presented as a one-off prize, including anything from a 'win £250 towards your next holiday' promotion, right up to a dream holiday with winners choosing where they go.

Or you may want rewards for an ongoing scheme, perhaps to build loyalty with trade dealers. Travel vouchers are ideal because the reward builds in value as vouchers are collected. It adds up to a very satisfying proposition that motivates individuals over the long-term.

Gift vouchers are as valuable as cash and can be used as part or full payment of a holiday, flight, cruise, accommodation or any other travel product or service from Thomas Cook. They are available in £5, £10, £25, £50, £100 and £250 denominations. Buy as many as you need and take advantage of discounts for large volume purchases.